Job Description
Mô tả công việc
1. Sales & Marketing Campaigns Communication
– Develop and lead the content for sales campaigns & marketing campaigns that align with business goals, driving brand awareness and customer engagement.
– Oversee coordination with internal teams and suppliers to ensure smooth execution of multi-channel campaigns (stores, web/app, social, OOH, PR..).
– Lead performance monitoring to optimize campaigns’ result, ensuring all key metrics and business objectives are met.
2. Social Media Management
– Direct social media strategy across all company channels, ensuring consistent branding and messaging.
– Manage external suppliers and internal teams to deliver high-quality visuals and content for campaigns.
– Oversee content creation and ensure alignment with the company’s brand values and objectives.
3. Branding & Customer Relations
– Develop branding strategies to enhance market presence and customer engagement.
– Lead public relations initiatives to build stronger connections between the brand and customers to drive loyalty and satisfaction.
– Ensure consistency accross all customer touchpoints to align with the brand’s image and enhance the overall customer experience.
4. PR & KOL Coordination
– Lead PR activities to enhance the brand’s visibility and reputation in the market.
– Identify and manage relationship with KOLs, ensuring alignment with the brand’s objectives.
– Develop influencer campaigns and monitor performance to maximize brand impact.
Yêu cầu ứng viên
– Bachelor degree in Journalism, Marketing, Communications and relevant fields is preferred.
– 2-5 years of experience in content manager
– Strong knowledge of various aspects of content marketing for brand building and sales-driven goals
– Excellent writing and research abilities with a knack for quickly grasping new concepts
– Highly flexible/open-minded, resourceful and practical
– Advanced English skill, both in speaking and writing skills
Quyền lợi
– Annual bonus: 2 – 3 months under minimum KPI requirement
– Participate in the Employee Stock Option Program
– Work in a dynamic, open, creative environment
– Regular training, company team building, birthday bonus